Kedgebase finds out why AI assistants recommend your competitors instead of you — and fixes it.
AI search visibility — measured and implemented. Answer engine optimisation for B2B companies in Singapore and Malaysia.
Try this before reading further.
Open ChatGPT and ask: "Who are the best [your category] companies in Singapore?"
Read the answer. Is your company named? Is a competitor?
That answer is what Kedgebase measures, and what Kedgebase changes.
The problem
When a buyer asks ChatGPT or Perplexity to recommend suppliers, the answer names a handful of companies — and most companies have never checked whether they are in it.
In Semrush's June 2025 study of AI search traffic, visitors arriving from AI assistants converted at 4.4 times the rate of traditional organic search visitors. Ahrefs measured the same effect on its own site: AI search delivered 0.5% of visits but 12.1% of signups — a conversion rate roughly 23 times higher than organic search.
Most of this traffic is invisible in analytics. In Loamly's February 2026 analysis of 446,405 visits, 70.6% of AI-referred visits arrived without referrer data and were filed under "Direct" in Google Analytics.
Companies are winning or losing AI recommendations today without knowing it — and their dashboards cannot tell them.
Services and pricing
Kedgebase publishes prices. Specific numbers filter enquiries and are easier to cite than adjectives.
AI Visibility Diagnostic from SGD 2,500
One-off engagement. Delivered in 5–7 working days.
- A clear answer: which AI assistants recommend your company, which recommend competitors, and what they say about each
- The competitors winning recommendations in your category — and the sources giving them the advantage
- The specific reasons AI assistants overlook or misread your site
- A written report with a prioritised fix list, ready to hand to your web team — or for Kedgebase to implement
90-Day Foundation Sprint from SGD 12,000
Three months. Starts with the Diagnostic as the baseline.
- Your site restructured so AI assistants can read it, quote it and recommend it
- The questions your buyers actually ask, answered on your site in the form AI assistants pick up
- Your business corroborated where AI assistants check: LinkedIn, Google Business Profile, industry directories
- Progress measured monthly against the baseline, with a month-three report showing what moved
Visibility Retainer from SGD 2,500/month
Six-month minimum term. Follows a completed Sprint.
- Your visibility tracked every month: where you are named, where competitors are named, and what changed
- A monthly report in plain language, not a data dump
- Fixes applied as AI engines change how they answer — so gains hold instead of decaying
- New AI assistants covered as they launch
How it works
1. Measure
Kedgebase finds out what ChatGPT, Google's AI results, Gemini, Perplexity, Claude and Copilot say when buyers ask about your category. The result is a baseline: where you stand, where competitors stand, and why.
2. Fix
Kedgebase implements the changes that move those answers — what your site says, how it is structured, and how your business is backed up elsewhere on the web. You approve the plan; Kedgebase does the work.
3. Hold
AI answers shift with every model update, so Kedgebase re-measures monthly and reports the movement in plain language. What slips gets fixed.
Who this is for — and who it isn't
Good fit
- Companies selling products or services B2B, with deal values above SGD 5,000
- Considered, research-heavy purchases — where buyers compare options before contacting anyone
- Professional services, technology, healthcare, education, immigration and relocation advisory
Not a fit
- Low-ticket e-commerce
- Businesses with no existing web presence
- Anyone wanting guaranteed rankings
Frequently asked questions
What is answer engine optimisation?
Answer engine optimisation is the practice of making a company visible and accurately represented in the answers produced by AI assistants such as ChatGPT, Gemini and Perplexity. It covers how those engines crawl a site, what they can extract from it, and which third-party sources they use to corroborate claims.
How is this different from SEO?
SEO optimises for a ranked list of links; answer engine optimisation optimises for being named inside a single generated answer. The two overlap — crawlability and structured data matter to both — but answer engine optimisation adds cross-engine measurement, extractable page structure and off-site corroboration.
How long before I see results?
Expect three to six months before movement on brand prompts, and longer for a new domain. Category and comparison prompts can move earlier, once crawl and structure fixes are indexed. Kedgebase measures monthly, so movement — or its absence — is visible in the data either way.
Can you guarantee my company appears in ChatGPT?
No. AI answers are non-deterministic and citation positions shift substantially quarter to quarter, so guaranteed placement is not something anyone can honestly sell. Anyone guaranteeing placement is either misinformed or lying.
How do you measure this?
Kedgebase asks the major AI assistants — ChatGPT, Google AI Overviews and AI Mode, Gemini, Perplexity, Claude and Copilot — the questions your buyers ask, and records whether your company is named, where it appears, and which competitors appear instead. The same check runs every month, so progress is visible in the data.
What does it cost?
The AI Visibility Diagnostic starts at SGD 2,500, the 90-Day Foundation Sprint at SGD 12,000, and the Visibility Retainer at SGD 2,500 per month on a six-month minimum term. All prices are published on this page.
Do you work with companies outside Singapore and Malaysia?
Yes, where the work fits — the method is not geography-bound. Kedgebase’s prompt libraries and directory knowledge are built for Singapore, Malaysia and Kuala Lumpur specifically, so companies targeting Southeast Asian buyers get the most value from them.
Who is behind Kedgebase?
Kedgebase is an independent answer engine optimisation consultancy based in Singapore, serving B2B companies in Singapore and Malaysia.
About Kedgebase
Kedgebase is an answer engine optimisation consultancy based in Singapore, serving B2B companies in Singapore and Malaysia.
This page is Kedgebase's own reference implementation: every technique recommended to clients — structured data, answer-first page structure, published prices, explicit crawler access — is visibly present here. Kedgebase measured this site's citation baseline at launch on 21 July 2026 and re-measures it monthly.
Contact
Booking: cal.eu/kedgebase-fszekk
Kedgebase operates from Singapore and works with clients in Singapore, Malaysia and Kuala Lumpur.